Mortgage Broker Post Card Marketing
Mortgage Broker Post Card.
industry is in turmoil. Foreclosures are up, as borrowers with sub
prime mortgages default at alarming rates. Additionally, borrowers
wanting mortgages are having a more difficult time qualifying.
So, you would think that the market is locked;
sellers can't sell and buyers can't buy. But that's not entirely true,
as people continues to make real estate transactions.
More important than ever before is the need to inform and educate consumers
about mortgages and Post Cards are an excellent way to do it. Mailing
high quality postcards to your prospects on a regular basis leads to increased
business opportunities, especially when it combines a worthy message and a special
The objective of any post card
marketing campaign is to generate inquiries. Perhaps it's for free home
buyer and seller reports
, or maybe even a free consultation. But whatever it is it
should create an opportunity to learn about people in your prospect database who are
interested in purchasing or refinancing homes.
You can also inform your prospects about credit
and how it relates to getting a mortgage to buy a home. Credit is a subject that
everybody wants to know more about and if you offer
it to them for free you could soon establish yourself as an agent of choice when
it comes to applying for mortgage loans.
You could also inform them with information about buying
and selling articles
that you place on your web site. With sellers you can
educate them about how to prepare their homes to sell for the most money possible
in the least amount of time. For buyers it could be to educate them
about appraisals, closing costs, restrictive covenants, etc.
Summarily, a post card can be a springboard to generating
more leads and converting them to paying customers.
"There are many ways to make money using Mortgage Broker Post Cards. You can market new financing, refinancing, foreclosures, etc. How do you want to use them."
Real Estate Post Card Articles .
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