Personal Reference Letter of Recommendation

A personal reference letter of recommendation should be in every agents tool kit, even if they're new to the business and haven't listed or sold a property yet.

Why? Because there's nothing more frustrating than trying to start a real estate career without leads, connections or an effective marketing plan...and a recommendation letter is one of the simplest tools to use that gives you all of that.

For example, if you were one of the top students in your real estate licensing class why not get a letter of recommendation from your instructor? People like doing business with smart, self motivated people.

Or maybe you were a top producer in auto sales before getting licensed. If so, get a reference letter from the general manager, as the skills that made you a top producer in that field will apply in real estate sales.

The point is this. Take advantage of every opportunity to use reference letters to further your career. Your skill set, even if it's in another field, may be more applicable than you may be giving yourself credit for...and when you give yourself a chance others will, too.

Finally, consider these pre-written letters as part of your business building strategy. With them you'll be able to generate lots of leads with little effort. Here's to your real estate marketing success!