Real Estate Lead Generation System. If you're in the real estate business chances are you need more leads than you have and/or are generating at a pace that matches your need. And although their is a multitude of ways to generate leads chances are good that you read about them, but never act on them. Here's a video that highlights a few for your consideration and is applicable to sellers, agents, mortgage lenders, investors and even buyers.
The next is titled "Top 6 Real Estate Lead Generation Sources (Tom Ferry) - 2011 Prudential Conference" and talks about the importance of diversifying your lead generation channels.
It also illustrates its Top Six Lead Generation Strategies; 1) Past Clients in Your Sphere of Influence 2) a Geographic Farm area of 500 People 3) Online Strategies 4) Being Social and Meeting More People 5)Passive Expired Listings & 6) Holding Open Houses. Basically, it's information learned in a Tom Ferry workshop. Here it is!
The Next Video is "7 Steps To Craigslist Real Estate Lead Generation". Ideas include the usual suspects, like 1) Choose a Strategy 2)Target a Niche Market 3) Create a Schedule and 4 four more steps. Although it speaks to basic marketing strategies, there are enough agents out there who don't have the basic knowledge to market even simple campaigns. However, the information is equally beneficial to seasoned salespersons.