Real Estate Listing Leads
by Lanard Perry
(Sunny, Florida)
Here's one of my favorite ideas for generating real estate listing leads that i've previously mentioned elsewhere on "Real Estate Marketing Talk" that's worth the time you'll spend reading it. Aside from being a simple marketing strategy that you can easily duplicate it also won't cost you a lot of money to implement.
The idea resolves around the strategy of hosting successful "open houses" and all that that entails. Having said that please don't be too quick to dismiss the idea because you either 1) aren't enamored with the idea of holding open houses, or 2) you don't have any listings of your own to hold open houses for.
If either one of these describe you you can stop worrying; because it doesn't matter that you don't have any listings because any agent worth their salt with listings will be happy to let you host an "open house" event for one of their real estate listings!
And why would they do that? To get the property shown and hopefully sold of course.
As far as open houses go I can't think of a better opportunity for getting before lots of targeted buyers in a single day...can you? Here's the link to the website page showing the steps to holding
Successful
Open Houses that will exceed all of your expectations.
And then there's always my all time favorite strategy for generating real estate listing leads - the
Farming
Expired Listings System. Check it out before the price goes up.