Realtor Marketing Postcards. Finding new customers can take time...and be costly, too. So, sage advice is once you have a satisfied customer hold on to them; one technique is to keep in touch with them via email postcard marketing campaigns.
Through postcards you can keep in contact with your customers regularly to let them know that you appreciate them. It can be monthly, quarterly, twice a year, during holidays, etc.
And because many marketers do not use postcard marketing, it will help you stand out from other agents, potentially resulting in new business and repeat sales for many years.
But to follow up, you have to start with the basics of gathering
information from your leads, prospects, and customers. Get as much information from them as you can.
Once you have the contact information, you must do more than mail them. You'll experience the most successful marketing with real estate postcards when you go the extra mile to provide prospects with quality information and thoughtful services.
You can send information about new listings, unique buyer and seller reports, home buying, and selling seminars, and the like.
Finally, you need to follow up. It is critically important that you make your postcard design consistent with your business image to establish and increase the recognition of the postcard - to brand yourself - thus increasing your response rate. Color postcards, including photos, will also increase your response rate.
Summarily, Realtor Marketing Postcards are a great way to inform customers of upcoming deals and new products while providing quality customer service simultaneously.
Return customers are to be valued, so you must let them know it. You can do all this and more with real estate postcards.