How To Get Real Estate Listings Like A Pro

Knowing How to Get Real Estate Listings may be the most challenging part of being a licensed real estate agent. But you're probably doing some of the routine things to get them, including office floor & phone duty, cold calling FSBOs, canvassing neighborhoods, etc. But if you want more success, add the 11 Surefire Ways of Getting Real Estate Listings ideas below. While all are effective individually, they create multiple lead streams when combined. 

11 Surefire Ways of Getting Real Estate Listings

1. Take Advantage of Free Advertising opportunities via Online Agent Directories

real estate agent directory

Place your name in agent directories whenever you can. Be sure to include a link to your website to benefit from the search engine benefits that could keep leads and listings coming your way for years. Have you registered your name and business with ours yet?  >>>    

2. Blog for Leads - Target Prospects, Reach Customers, and Increase Revenue

how to get real estate listings - blogging

Do you know the shared feature that Top 100 Websites have in common? The answer should be obvious - good content and lots of it! Daily posts for the most active marketers and freshened periodically for others. They are also some of the most successful ones.  >>>    Return to top

3. Email Market Prospects 24/7/365 To Get Real Estate Listings 

email marketing for real estate agents

Email campaigns can be excellent lead generators! Once you set up your first successful one, it can become your template for subsequent ones. Your ability to get real estate listings will grow exponentially by the number of campaigns you run.  Here are three you can start today! >>>  

4. Farm Expireds to Get Real Estate Listings with Letters, Flyers & Postcards

Mail Expired Listing Letters to Get Listings

Farming expireds can be one of the most impactful things you do to get real estate listings! And it almost doesn't matter whether you're marketing them via letters, flyers, postcards, or email. The most important thing is that you pursue them! It's easy to start, and you can learn more about our system here. >>>    Return to top

5. Source Foreclosures, REOs & Abandoned Properties

where to find foreclosures 500

Profit-savvy agents know where the best real estate deals are. They position themselves to be involved in them as a listing agent, selling agent, or investor for personal profit and gain. It's a niche market that most agents overlook, so the opportunity for success is big!   >>>  

6. Circulate Flyers to Attract Listings, Buyers and Investors

flyer marketing

You can email thousands of them for practically the cost of a good autoresponder ($20-30 per month) lightning fast. Consequently, there are only a few reasons not to do it at least once a week- unless you're terrified by the thought of successful campaigns. Start and grow your prospects with eight of our flyer ideas. >>>      Return to top

7. Take Advantage of Both Free & Paid Leads

affordable ideas ahead

Free leads are all around you. You can easily identify them as expireds, FSBOs, vacant property owners, move-up sellers, step-down sellers, referrals, and more. You can even pay for them if you want to. Read 18 more affordable real estate lead ideas worth knowing about. >>>    

8. Mail Real Estate Prospecting Letters

expired listing letters mailbox

I love prospecting with real estate letters! I like that every letter sent can have an immediate, midterm, and long-term impact. You can get a response today, tomorrow, or even months from the day you sent them. It's passive, which I love about it, but also powerfully effective! Here's more about our letters. >>>      Return to top

9. Give Away Home Buying and Selling Reports and Guides as Lead Magnets

free leads for real estate 002

You can build an impressive list of prospects by giving away home-buying and selling reports and guides. Once they're in your lead capture system, you can convert them to leads and listings via email marketing campaigns. Need reports? We have some ready-made for you! >>>  

10. Generate Listings via Real Estate Postcard Marketing Campaigns

just sold postcards

Niche marketing to move up or step down homeowners is a huge opportunity to generate real estate listings. Want to know how big? I'll tell you by asking a question! How many agents do you know who target them? That's how little the competition is! Flex your prowess with these ideas! >>>    Return to top

11. Generate Listings via Content Marketing 

prewritten real estate articles 300x200

Inform and educate owners about the home buying and selling process. When you do, your goodwill can help convert some of them to new leads, listings, and sales. Results may be slow initially, but steadfast content marketing via websites, blogs, newsletters, email marketing, and the like can create a steady, reliable source of listings time.  >>>

Other pages you might like

Real Estate And Marketing Tips for Success 

Real Estate Sales Success; Be The Go-To Source  

How to Get Listings: 21 Luxury Listing Agents Spill Their Secrets

Summary Closing

Knowing How To Get Real Estate Listings isn't hard, but how you've been trying to get them might be! So, how about a reboot, a "do-over," if you will?

You can take a moment, identify the ideas that resonate with you, and then execute them weekly. With them, you can do as good a job, if not better, securing free to low-cost listings for less than the cost of the more expensive paid-for leads.

Well, That's it for now. Here's to your Real Estate Marketing Success!   Return to top

Home Page > Real Estate Articles >> How To Get Real Estate Listings  

Man with Arrows Image by renjith krishnan at 
Blue House Image by Stuart Miles at   
Blog Image by renjith krishnan at  
Sell Like Crazy Photo by Mahmudul Hasan on Unsplash 


Enjoy this page? Please pay it forward. Here's how...

Would you prefer to share this page with others by linking to it?

  1. Click on the HTML link code below.
  2. Copy and paste it, adding a note of your own, into your blog, a Web page, forums, a blog comment, your Facebook account, or anywhere that someone would find this page valuable.

Letters              Email Marketing      Articles    Lead Generation    Marketing Tips