Real Estate Marketing in The US and New Zealand Don't Seem So Different by: Lanard
I don't know a thing about New Zealand Real Estate, but it seems that its market is still responsive to some tried and true real estate marketing strategies, specifically...
1) Direct mail campaigns where agents send introductory real estate letters outlining the services that they provide
2) Follow up appointments where agents meet with homeowners to present detailed marketing plans about what they will do to market a specific owners property
It appears that a common denominator shared by US & New Zealand is that some sellers don't have a clue about all that real estate agents do. Your tip is a good reminder to not overlook some basic marketing strategies that all agents can benefit by.
