Below are a few that I wrote for your consideration. Basically, I took sample letters from The pack of 50 Power Letters, which can also be used as real estate marketing reports, real estate articles and content for real estate websites (auto responder reports, web pages, etc.).
The first set of letters I ever used was Expired Listing Letters, which I wrote because I hated cold calling and the harsh rejection that went with it. I longed for a kinder, gentler way of prospecting and decided to use letters.
After successsfully establishing a campaign that generated recurring listings I then wrote letters for prospecting FSBOs...and when I did a wonderful thing happened - converting FSBOs to became fun. It was easier and more productive.
The next set of letters I wrote actually started as real estate web site content articles, which I call Power Real Estate Letters. That particular content served multiple purposes and could be used for any number of things; email marketing; and content for flyers, brochures, newsletters and blogs.You can see all of them here.
Here's What Others Have To Say About Using Prospecting Letters
Real Estate Prospecting and The Lost Art of Letter Writing - I'm not a techie, but I love today's marketing tools; Facebook, Twitter, Email Marketing, Electronic Flyers, etc. Still there's something to be said about "old school" techniques, like letters.
Real Estate Marketing Letter Template for Farming and Prospecting Absentee Owners
- Using a template offers the advantage of tweaking a letter to fit
your needs verses having to write one from scratch. Dive into the
anatomy of a letter and better understand what does and doesn't work.
Prospecting – How to Write a Prospecting Letter - You have to assume that at least 50% of recipients are not going to read your letter. They just won’t, and that's fine. Still there are benefits to writing them. See what they are.
Estate Prospecting Letters can have a significant impact on the success
of your business. And of course you can always try to write your way to
success, or you can take the better path of investing in some
prewritten ones, like these.