Real Estate Marketing Tip #9; Borrow A Real Estate Listing

by Lanard Perry
(FL)

If you don’t have any listings it doesn’t have to stop you from realizing the benefits of them, which is generating leads and making sales. Here’s how you can do it.

Make an arrangement with a coworker (another agent in the office) to help them market one of their listings for a percentage of a sale of the property, if you sell it. Heck, you can even offer to do it for free since you'll earn a ales commission if you sell it!

In today’s economy many agents will jump all over this offer, because they probably can use all of the help that they can get selling their listings, especially if it won’t cost them anything if the listing doesn’t sell. Plus, 10% of something is better than 100% of nothing.

Then turn around and market that listing like it was your very own and as if your career depended on it. Hold an open house (several of them if you need to), put it on tour, distribute flyers, start a direct mail campaign, etc. When you do you’ll generate new buyer and seller leads of your own.

Many new agents are lock brained into thinking that that they have to have their own listings in order to generate more leads listings and sales. Now that you know different you can do something about it.

What do you think of this idea? Write back and let me know.

Here's To Your Real Estate Marketing Success!
Lanard