Acquiring Expired Listings -
A Lazy Agent's Dream
Acquiring Expired Listings is made easier when you start with well written, effective letters and consistency pursuing them!
And the reward for your commitment? You could soon be receiving phone calls from people wanting to list their
properties with you. That's right... they'll be calling you... versus you calling them!
In fact, you could be the laziest agent in your
office and still have more listings than your coworkers...and with a
little bit of "hustle" you could actually dominate your market as the
most active listing agent in your MLS.
How? With a systematic approach to Farming Expired Listings, whether it be with a system like this one, or with letters like these!
Some agents brag about how easy it is to get leads, but fail
to mention that they are slaves to their careers. They work long and hard days sacrificing all
else; friends, family, their health and sometimes even their marriages.
But it doesn't have to be that way. If you are looking for a way to be ultra successful, but still have a life outside of work, prospecting for leads with an expired listing system could be just what you need.
Here's How To Go About It!
Briefly, listing expired listings can be a quick, easy and
effective alternative to what you're doing right now, which is exactly what if I may ask? You'll be surprised at how just 30 - 60 minutes a day tending to your lead generation system can impact the number of leads, listings and sales you can get in a month's time.
Naturally, some expired programs are better than others, and while I
can only speak personally about one system, this one in particular in particular, many of them share the common benefit
of being able to potentially save you time while boosting your productivity.
Also, most Expired Programs are letter based, and come with pre written letters - ready for instant use. That's because mailing expired letters is the perfect strategy to employ in today's climate, as they serve the dual function of effectively getting your marketing messages through to prospects while complying with the National Do Not Disturb Law. Violating the law can result in serious consequences.
That's right you never run afoul of the DND Law because you never have to make a phone call. In fact, your letters will have prospects calling you.
Yes, Acquiring Expired Listings can be a rewarding way of generating leads.
Still, if you've spent anytime writing letters you know that writing effective ones is not always easy to do.
It's easy to spend hours writing them, only to end up with poorly written, disjointed sentences that barely make sense. It's a massive waste of time and my recommendation is don't do that to yourself, s it's far easier to find and use a proven system with letters, or just letters by themselves that are 1) simple and to the point, 2) devoid of exaggerated promises and 3) friendly and personal.
Read more about our expired listing system here.
Read more about our expired listing letters here.
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