Just Listed Post Cards can do wonderful things for your business, like helping you to acquire new leads, get more listings and make
more sales. Additionally, mailing them is an excellent way to establish and build a business brand... and when mailed consistently it can quickly separate and give you a leg up on agents you compete with for business and market share.
And then there’s just the fun and excitement that accompanies the flurry of activity that postcard marketing campaigns generate! The best I can explain it is to relate the feeling I had when I got my first listing. It was pleasurable to the point of verging on an addiction – it was so good I just wanted to do it again, and again, and again.
Just Listed Post Card Marketing is a veritable untapped gold mine of success awaiting you. Every time you mail them you can do it with a reasonable expectation that you will generate a flurry of activity that will lead to new business opportunities. Following are five reasons why you should get started soon!
Can Promote New Listings with Them. The most obvious benefit of mailing Just Listed Post Cards is to
announce new listings to neighbors and homeowners in the subdivision of the
listings. Be sure to add a handwritten note asking if they have any friends or family
who might be interested in them and watch your responses spike with increased
activity; including more leads, leads and sales.
To further increase interest and activity you should send copies to other agents in your community, as they may have buyers that they’re working with who might be interested in your new listings and but for receiving your postcards may be unaware of them.
Make a point of keeping the Top 10-20 selling agents in
your community informed of your listings can boost your marketing success even
more. Make no mistake about it - when you ask for business you just might get it. So,
go ahead... speak up and don't be shy.
2. They Double
New Business Opportunities – Sales & New Listings. Obviously, mailing Just Listed Post Cards will attract
buyers. With them you create opportunities to sell prospects on the properties advertised
in your postcards, and/or on other properties if the ones advertised in the postcards
aren’t the most suitable for them.
Additionally, Just Listed Post Cards will attract other homeowners, too - many of which will be eager to know how their properties compare to the ones you’re promoting.
When they receive your postcards and/or see your for sale signs go up in their neighborhoods there’s a high probability that they’ll contact you for more information… and as you know every contact you have with a property owner is an opportunity make for future business.
Listed Post Cards Can Help Build & Grow a Brand. You may not necessarily think of them in these
terms, but Just Listed Post Cards are potent branding tools. With the real
estate field being as crowded as it is you need to distinguish yourself from
other agents as quickly as you can, and mailing real estate post cards is a
fast, easy and highly way to do that.
Post Cards are visually appealing and are relatively inexpensive. Plus, they're cost effective to mail out once a month to help you build fast rapport with your targeted audiences and ultimately become their trusted agent of choice for their real estate needs.
4. Just Listed Post Cards Help Grow Mailing Lists! Successful marketers know that making money is closely tied to having a mailing list of prospects they can market their services to. Basically, if you have a reasonable chance of making sales and generating new listings. Without one sales and listings will be few and far between.
5. Mailing Postcards, Old School & New School, Works! No matter how you do it, postal service or electronically, mailing postcards can be a winning tactic to increasing success! Even though people are flooded everyday with tons of junk mail, they still enjoy receiving information that is timely and run parallel with their interests, like selling their homes.
And postcards are the perfect communication tool for a number of reasons, including the following…
To close, even when you don’t sell your new listings via Just Listed Post Cards it’s almost a sure-bet you’ll encounter buyers and sellers who will buy and/or list real estate with somebody in the future – and with postcard marketing campaigns that somebody can be you!