Real Estate Agent Website Primer

If you don’t have a website I can almost guarantee that you are irrelevant in your market, and by that I mean you probably don’t generate enough business to cover your monthly costs (MLS, Office Dues, Advertising, Gas, etc.). 

I’m thinking that you already know what I’m about to say, but I’m going to tell you anyway just in case you have any doubts about it.  You need a website.. and if you already have one you need to improve it by making it more effective lead generator. 

It starts with one that is visually appealing, easy to navigate and is able to capture and follow-up on leads... and that's for openers. Below are several articles that speak to these and related elements in enough detail to either buy a website, or significantly improve your current one.

Real Estate Website Design

If you take a look at the Top Five Websites of any type business you'll discover that the majority of them are well designed, intuitive and easy to navigate.  Additionally, they'll probably have fun, interesting and/or informative content that makes them what web designers call "sticky". 

Take Big Business Real Estate Websites like Zillow, Trulia, Home Gain, For Sale By Owner, Realtor and Redfin as examples. Not only do they attract visitors for a first time, they also keep them coming back...again and again.

Conversely, agents like yourself can achieve similar results with their individual professional sites, especially when they

1. Are Search Engine Friendly (the content has been properly Optimized for Search Engine effectiveness) 
   
2.  Have Integrated Social Media and Blogs 
   
3. Can Import Listings Directly From Your MLS
   
4. Can display Real Estate Videos and Virtual Tours
   
5. Have Lead Capture Forms   

Additional element design includes software programs like: Appointment Management, Calendar Management, Client Database, Commission Management, Contact Management, Email Integration, Lead Management, Property Database and more. 

Quick Start Real Estate Website Templates

If you don't have a website a good way to create one is to start with a clean, crisp template. From basic to custom designed, you can have a fully functioning website in short order. And if you already have a template site you'll find it relatively easy to tweak to an increased degree of effectiveness.

Affordably Effective Real Estate Web Site Content

Real Estate Web Site Content

If you already have a website additional content might be more in order versus buying a new site.  Besides, it is mostly content that gets the attention of bots and spiders that drives traffic to your site; and there’s none better than the content found on Real Estate Marketing Talk.

We offer content articles that help to inform and educate your website visitors on matters related to home buying and selling, closing costs, choosing an agent, etc.  Packs range from 10 Letter Article Sets to Mega Packs of 200 Plus Articles - all are well written and ready for immediate use. Learn more about them.

Closing Thoughts & Considerations

How much money do you want to make?  Are you satisfied with your current level of business?  Would you like more success in general? 

No matter your answers you should seriously consider creating or improving your website, and the sooner you start the sooner you'll get grow your status and success in your market. Here's To Your Real Estate Marketing Success!

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