A Sample Real Estate Cover Letter can stimulate new and
inventive ways to expand your real estate marketing strategies. Sometimes you
can find free
ones, although they might not be good enough to use...
and even well written ones can be improved spending some time refining them.
By doing this you will end up with a letter unlike any others.
A Sample Real Estate Cover Letter can also save you the frustration of trying to write your own. You can take a good one and use it as a template, then generate one letter after another from it!
It's template letter writing at its best. Once you’ve established the pattern of the template you can generate as many letters as you need – fast and easy.
Recently, a Realtor client who’d bought my Expired Listing System sent me a sample real estate cover letter to critique. Actually, she sent me several letters, and asked me to give her feedback on them. I forget how she came by them, but she wanted to know if I thought they were any good.
I was shocked when I opened the file and read the first letter! It was so bad I cringed at the thought of
reading the others, so I didn’t!
Everything about it was wrong and serves as a
good example of what not to do! For example: The entire letter was written in CAPITAL LETTERS, an act so
egregious people will simply stop reading it and throw it away.
I was doubly jolted because the entire letter was also
written in BOLD FONT! It was horrible!
If you ever come across a Sample Cover Letter like that toss
it, and know that whatever else that person is offering, even if it's for
“free” you simply can’t afford it. That kind of product
will kill your business!
But you came to this site looking for something you can use,
and I won't disappoint you!
Below is a copy of a Sample Real Estate Marketing Letter. As
you can imagine, a pre-written real estate marketing letter campaign can help
you save time by freeing you up to focus on revenue generating activities. A
good letter campaign can put you money ahead, especially if you are using
proven, time tested ones.
This sample real estate marketing letter for farming absentee property owners. It is one of eleven letters that come with the farming expired listings listing system.
September 23, 2020
Mr. & Mrs. John Smith
Dear Mr. & Mrs. Smith:
It has come to my attention that you are the owners of real
estate in Boomer County , MS . My reason for writing is to acquaint you with my
services, which could quite possibly save you a lot of money and anxiety as an
Absentee Property Owner!
Perry Realty is one of the largest Real Estate Companies in
Boomerville, MS . We have three offices strategically located to afford maximum
service and convenience to both our BUYERS and SELLERS. We also have 52 offices
throughout Mississippi , and our share of the market place grows every year.
The benefits of allowing me to handle your property are
many. However, the most important is that I am a full time professional, and
have the tools and knowledge to assist you with your needs, thereby relieving
you of a potentially stressful situation.
Specifically, I can help find buyers, secure tenants for
your vacant properties and/or manage your rental properties for you! Our full
time Property Management Division is very efficient and fully computerized, as
is the sales department.
In closing, please call when I can be of service to you, and I look forward to working with you as a preferred customer.
PS. This is not a solicitation for the listing of your property if it is already listed for sale with a Realtor.
Making pre-written real estate marketing
letters a part of your overall marketing plan frees you up up to grow your real
So here's the question? Would you rather be sending out letters like this one, or sitting in front of a blank computer screen hammering out letters from scratch? I think you know what I'd do.